Operation School Bell^®, a signature program of Assistance League^® and the chapter’s largest philanthropy, returned to the retail service model when the new school year began in August.

Two thousand two hundred five (2,205) children were provided new school clothing and a hygiene kit throughout the fall months. Students, referred by authorized school personnel, came on specific Tuesday, Wednesday, and Thursday evenings at area JCPenney^® stores in Friendswood, League City, and Pasadena. Those participating in this configuration were Clear Creek, Deer Park, Dickinson, Friendswood, La Porte, Santa Fe, and Texas City Independent School Districts.

Five hundred eighty-seven (587) students received the Dress and Deliver option. Volunteers selected clothing based on the completed applications and delivered directly to the campuses in Galveston ISD and Mosbacher Odyssey Academy. The method for these students was altered to accommodate the unique dress code requirements specific to each campus. The inventories at Target met those requirements.

JCPenney became a new program partner of the chapter this year, and the committee leadership was thrilled with the reception of the store management and employees. Additionally, committee members, including three volunteer store managers, ensured a smooth experience.

Assistance League^® of the Bay Area is a chapter that provides clothing for students grades Pre-K through 12th grade. Although most of the service occurs from August through October, students are served year-round when there is a need or extenuating circumstances.