Assistance League of Birmingham was established as a guild of National Assistance League® in September 1976 and was chartered as the 66th chapter in 1980.  The chapter is a nonprofit, nonpolitical, nonsectarian organization dedicated to helping those within its community to achieve a better, more meaningful way of life.  Today we have over 80 volunteers dedicating over 10,000 volunteer service hours to our community annually.

National Assistance League has its headquarters in Burbank, California.  The Founding Chapter was organized in 1894 and National Assistance League was formed in 1935. Today there are 120 chapters and chapters-in-formation nationwide performing 3 million service hours and returning nearly $44 million back into the local communities.

Operation School Bell® is the signature philanthropic program of National Assistance League and is administered by all chapters.  Assistance League of Birmingham established our program in 1985 and has clothed over 36,000 children in the metropolitan area since that time.  Twice each year, school counselors designate the children who are truly in need of clothing for school wear.  These children are provided with appropriate school clothing, warm hoodies, undergarments, and a hygiene kit.

Assistance League of Birmingham also operates PrimeTime Treasures as a philanthropic program.  This is a unique shop located in Homewood, Alabama, that sells crafts, art, and furniture handcrafted by senior citizens of Alabama.  PrimeTime Treasures is currently benefiting over 450 active craftsmen by supplementing their income through the sale of their crafts. Since 1976, PrimeTime Treasures has returned over $4.3 million to hundreds of Alabama seniors.

In 2000 Operation Literacy was adopted as the third philanthropic program. Operation Literacy provides one-on-one tutoring to children who are reading below grade level.

The philanthropic programs are supported by chapter-sponsored fundraising events, grants, and contributions from individuals, corporations, and the communities we serve. In addition, Assistance League of Birmingham opened an upscale thrift shop in 2010. The shop sells gently used clothing, furniture and decor at very reasonable prices. The thrift shop has brought in additional monies to help support the three philanthropic programs of Assistance League.

Mission, Vision and Values

MISSION

Assistance League volunteers transforming the lives of children and adults through community programs.

VISION

Essential needs are met in our communities and families flourish.

CORE VALUES

Commitment – Dedicated to a course of action

Leadership – Willingness to lead and develop leaders

Ethics – Doing the right thing in a reliable way

Accountability – Willingness to accept responsibility

Respect – Treating all with courtesy

Annual Report and Financials

National Assistance League Volunteers in Action

Assistance League of Birmingham in Action

Assistance League of Birmingham

Please watch and enjoy this video that tells our story of how we like to help improve the lives of individuals in greater Birmingham. This video was prepared by the nice people at Starnes Publishing

Posted by Assistance League of Birmingham on Tuesday, April 10, 2018

Assistance League of Birmingham 2019-2020 Board of Directors

PRESIDENT

Barbara Kelley

PRESIDENT-ELECT

Debbie Anderson

RECORDING SECRETARY

Katharine Nichols

CORRESPONDING SECRETARY

Rochelle Sims

TREASURER

Debbie Anderson

ASSISTANT TREASURER / PHILANTHROPIC

Joanne Bruer

RESOURCE DEVELOPMENT

Donna Reinaker

THRIFT SHOP

Jan Service

OPERATION SCHOOL BELL

Kim Kohler

OPERATION LITERACY

Linda Cahill

PRIMETIME TREASURES

Mary Ann Wade

COMMUNITY RELATIONS

Didi Manley

MEMBERSHIP

Sandy Ridgeway

HEADQUARTERS

Carol Carson

BYLAWS / EDUCATION

June Pryor

PAST PRESIDENT

Jody Dean

Assistance League of Birmingham 2019-2020 Advisory Council

Charlie Baker
Strategic Solutions, Inc.

Heather Hall Coleman
AVP, Geography Marketing Strategist, Regions Bank

John Lyda
Operations Manager, Blue Cross and Blue Shield of Alabama
Member, Hoover City Council

Darwin Metcalf
Retired, Western Supermarkets

Frances Owens
Charter Member & Past President Assistance League of Birmingham

Maxwell Pulliam
Attorney at Law

Dr. Weily Soong
Alabama Allergy & Asthma Center

Anthony Underwood
Principal, AU Properties
President, Anthony Underwood Automotive