Strategic Planning analyzes present programs and activities and develops future goals and objectives. The committee utilizes SWOT (Strengths, Weaknesses, Opportunities, and Threats) Analysis in determining and prioritizing needs.
Creating the Strategic Plan
The committee followed the recommended National Assistance League Strategic Planning process. Statistics based on state data relative to the demographics of our service area were used to examine external factors in our environment. This investigation, entitled a PEST (Political-Economic-Social-Technological) analysis produced thought-provoking information.
Political – current regulations impacting nonprofits as well as the Common Core Curriculum direction of the California State Department of Education are to be considered. Assistance League of Covina Valley must also take into account nonprofit business law and tax laws regarding insurance, risk-management, workers comp, etc.
Economics of the cities that we serve yielded note-worthy results;
Covina: Unemployment 8.6%, Poverty 11.4%, Median income $62,969.
West Covina: Unemployment 8.4%, Poverty 9.3 %, Median income $63,203
Azusa: Unemployment 6.0%, Poverty 19.2%, Median income $51,932
California: Unemployment 7.1%, Poverty 15.3%
An important consideration regarding economics is that the cost of living in the San Gabriel Valley is 40% to 50% higher than the U.S. average.
In the San Gabriel Valley School Districts that we serve, Azusa, Covina, Charter Oak and West Covina, there many disadvantaged students. The Free/Reduced lunch rate ranges from 77.7 % of the students in Azusa, 63% in Covina-Valley, 56% in West Covina and 49% in Charter Oak. Additionally, it was brought to the chapter’s attention by an Assistance League of Covina Valley member that in West Covina School District alone there are 2,000 students identified as homeless by the Federal McKinney Vento Homeless Education Act.
Predominant employment opportunities in our local cities include school districts, hospitals and Northrup Grumman in Azusa all requiring a skilled and/or professional labor force.
The drought in California has impacted the area.
Social considerations include the population of our local cities.
Covina’s population is 47,855 and has decreased by 4.99% West Covina’s population is 106,290 and has increased by 2%
Azusa’s population is 46,523 and has increased by .64 %
Class size in our local schools, increasing poverty rates and an aging population living on fixed incomes has impacted our local social and economic environment.
Technological factors include preparing students in the community for solving problems in the future and preparing our community for the digital world. All students need access to quality technological activities for learning. There is a need to respond to the STEM (Science, Technology, Engineering and Math) or STEAM (Science, Technology, Engineering Arts and Math) educational focus of business and industry for future employment.
The Covina Valley Assistance League chapter has strong relationships with the school districts in our community with the goal of keeping students in school and making our community stronger through our crucial programs. Our strategic plan identifies goals and objectives for sustaining and growing our programs.